“Na Quinta do Boi”: Regulating the Beef Value Chain
The 5th “Na Quinta do Boi” session of Imaflora’s Beef on Track programme held on July 29 was attended by guests to discuss the topic Regulating the Beef Value Chain: the criteria from the Brazilian and international demand side. Hosted by James Allen, Olab's CEO, it was attended by Elena Antoni from Trade Hub, attorney Rafael Rocha from the Public Prosecutor’s Office of Amazonas, Peter Herman May from CPDA/UFRRJ, attorney Ricardo Negrini from the Public Prosecutor’s Office of Pará, and Pedro Amaral from Mars.
Videos show the challenges involved in monitoring the livestock chain
The series will include six videos subtitled in english.
Understanding the Monitoring Protocol
This protocol, created by several hands, became official on July 1, 2020.
Beef on Track presents the first version of its Beef Purchasing Guide for Retailers
The retail operation and the presentation of the first version of the beef purchasing guide for retailers and of the monitoring protocol for retailers were the highlights of the meeting between beef companies and retailers