“Na Quinta do Boi”: Regulating the Beef Value Chain
The 5th “Na Quinta do Boi” session of Imaflora’s Beef on Track programme held on July 29 was attended by guests to discuss the topic Regulating the Beef Value Chain: the criteria from the Brazilian and international demand side. Hosted by James Allen, Olab's CEO, it was attended by Elena Antoni from Trade Hub, attorney Rafael Rocha from the Public Prosecutor’s Office of Amazonas, Peter Herman May from CPDA/UFRRJ, attorney Ricardo Negrini from the Public Prosecutor’s Office of Pará, and Pedro Amaral from Mars.
Beef on Track presents the first version of its Beef Purchasing Guide for Retailers
The retail operation and the presentation of the first version of the beef purchasing guide for retailers and of the monitoring protocol for retailers were the highlights of the meeting between beef companies and retailers
Publications offer analysis and guidelines for the leather chain
The documents offered are part of the Leather Value Chain of the Beef on Track Program
The Accountability Framework completes two years and continues to drive actions for deforestation-free chains in the Amazon and Cerrado regions
Imaflora was inspired by the initiative's criteria when creating the Beef on Track and Soy on Track programs, which work towards compliance with sector agreements in the beef and soy chains